Version User Scope of changes
Jul 1 2008, 3:32 PM EDT (current) Herdmeister 2 words added, 2 words deleted
Jun 23 2008, 7:02 AM EDT Herdmeister 180 words added

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Welcome to our repository of planners' wisdom - a place to lodge your thoughts about comes next and what the next generations of this thing we call Account Planning. At least, that's what we have in mind. Things always go somewhere else than you imagine, don't they?

Here's what we'd like you to do.

1. Tell us the one thing you think future generations should keep front and central/learn/stop doing...(please try to keep to the length of a Twitter tweat c. 140 characters)
2. Have a good old rummage on Youtube and find us a clip which illustrates your point/the dangers of not listening to you etc etc. Cut and PastPastethe the URL
3. Tell us if you are a client, planner, creative, suit etc and how many years you've been doing this.

(I've loaded and example to start with - see what you think)

As more folks load their thoughts, we'll report on any trends or impressions we're getting.

PS Domenico and I will be sharing the content at the AAAA conference in late July if it works well...

M