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Discussion: 3 things to help you on your way:Reported This is a featured thread

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Holycowmarkh
Holycowmarkh
3 things to help you on your way:
Aug 19 2008, 2:50 PM EDT | Post edited: Aug 19 2008, 2:50 PM EDT
1) Know what your client values most personally and find ways to use this in conversation.
2) Know what people (not customers) think of his/her business and the attributes associated to the brand that illuminates it. Isolate which attributes drive cashflow.
3) Get very good at being convincing. It is the key to your success.

And remember folks - there is no absolute truth - merely interpretations contextualised by the information you choose to deploy.

and remember to watch this at least 3 times a day: http://tinyurl.com/pndyy

There is no absolute truth - merely the interpretation of information surrounded by the context of your choosing. 1  out of 1 found this valuable. Do you?    

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